Inviting families to participate in Keep Connected begins with relationships. (See Inviting Families and Keeping them Coming.) Use these digital and print tools to generate interest and reinforce your person-to-person and word-of-mouth outreach:

Brochures

This brochure gives in-depth information about Keep Connected to distribute to potential program participants. The inside panel includes a fill-in pdf section to give them information specific to your program. The back panel is blank, so you can create a self mailer if you like. (Refer to USPS guidelines, shown here). Click below to download the brochure appropriate to your program type.

Downloads

Download Brochure for Youth + Parent Workshop

Download Brochure for Parent-Only Workshop

Certificate of Completion & Graduation Program

The Completion Certificate can be used for the graduation ceremony. We have three versions available: A fill-in PDF (English), or an editable Word Version in English and Spanish.

Download Fill-in PDF (English)

Download Fill-in PDF (Spanish)

Download Editable Word Version (English)

Editable Graduation Program (English)

Editable Graduation Program (Spanish)

Keep Connected Logos

Logos for Keep Connected are downloadable in color and in black and white.

We recommend using the png or jpg versions for digital uses (such as website or social media), and using the pdf version for printed documents.

For digital uses (such as website or social media), use the png (transparent background) or jpg (white background). The logo has transparent imagery, so we have also included a version which uses opaque colors. Click on the links below to download them.

PNG non-transparent logo (color)

PNG logo with transparent colors (color)

JPG logo (color)

PDF logo (color)

PNG black and white

JPG logo (black and white)

PDF logo (black and white)

Postcard

This 5.5 x 4.25″ postcard is read for you to fill out (via fill-in pdf) and send to a printer to get printed. It is designed to include a mailing label on the right side and mail out to inform people about the details of your event and increase attendance.

Download the postcard (2-sided PDF)

Poster & Flyer

Poster

Use this 11×17” poster to communicate general information about Keep Connected (such as who, what, when & where). It can be reproduced on most printers in ledger- or tabloid-size mode.

Download Poster (fill-in pdf)

Flyer

This flyer can be easily edited and copied on any printer or photocopier for easy distribution to your prospective audience.

Download Flyer (Word document)

Press Release

Press Releases are an inexpensive way to spread the message about your Keep Connected event, increase attendance, and inform your audience about how your organization is committing itself to strengthening family relationships in your community.

Promotion Ideas

Use the press release template to spread the word about your Keep Connected sessions. Tying Keep Connected to local newsworthy events will help get the media’s attention (for example, the first day of school, focus on teen relationships with their family, etc.).
Send it to local new organizations (newspapers, radio and TV). Include it in event listings on local media websites and with parenting organizations and schools. Ask people to retweet and share on social media.
Post in local Facebook groups (such as related to middle school, local area groups, local parent groups, neighborhood groups, etc) where they will get notifications.
Submit to event boards on local radio station websites, local TV stations, etc. Also submit to local middle schools, scouting organizations, etc. who work with young people in the middle school age group.

Press release template for parent & student option (Word document)

Press release template for parent only option (Word document)

Social Media

Using social media can be a powerful and inexpensive way to promote Keep Connected. Our social media resources include simple messages for each platform and content to help you spread the Keep Connected messaging while engaging your audience. Use what we have created or create your own on the platforms where parents and families are active.

NOTE: If your organization is new to social media event promotion or social media in general, please see the resources at the bottom of the page.

Add a #Hashtag

By including a hashtag in your promotions, commentary, and post-event thank yous, you’re not only pulling a conversation together, but you’re also making it easier for people to find photos and attendee interactions from your event.

#KeepConnected[YourCity]

Example, for Minneapolis: #KeepConnectedMpls

Sample Tweets (Twitter)

Families matter for virtually every child and youth outcome. Join us [Date} to #KeepConnected – [link]
We’re offering you #KeepConnected because it’s easy to grow apart as kids enter middle and high school – find out more: [link]
Learn about positive family dynamics and deepen relationships with your teens, sign up for #KeepConnected – [link]
#KeepConnected is where parents and youth can come together to learn new ways to stay connected, even as kids grow up [link]
Many programs look at what’s wrong with families. #KeepConnected starts with a family’s strengths to build on what they’re already doing right.
We’ve decided to #KeepConnected with families–helping parents strengthen relationships with their teens [link here]
We’ve committed to #KeepConnected because family relationships matter. Join us! [link]
See how you can #KeepConnected with your kids during the challenging transition to middle school [link]
Are you afraid of losing touch with your middle schooler? #KeepConnected is a program that will strengthen your family’s bond. [link]
Nervous about the changes middle school will bring? Join us for #KeepConnected to strengthen your family relationships. [link]

Sample LinkedIn/ Facebook Posts

We’ve partnered with @SearchInstitute to offer you Keep Connected-an interactive workshop series preparing your family for changes you’ll face as your kids enter into the teen years. Find out more here: [link here]
[Your organization here] has partnered with @SearchInstitute to offer you and your family Keep Connected, a parent engagement program: [link here]
Middle school parents: Come to Keep Connected on [date] to learn how to keep connected with your kids during the teen years.
Keep Connected is designed to strengthen family engagement, learn keys to positive family relationships and try new ways to stay connected as kids grow up. It is for teens and pre-teens between the ages of 10 to 14 and their parents.
Many programs look at what’s wrong with families. #KeepConnected starts with a family’s strengths to build on what they’re already doing right. Join [Your organization] with your teen/s on [date] to take part in this transformative program. Find out more: [link here]

Resources

Facebook

General help center: https://www.facebook.com/help/
Updating your page’s banner (cover photo): https://www.facebook.com/help/333543230019115?helpref=faq_content
Creating an event: https://www.facebook.com/help/116346471784004
Paid advertising: https://www.facebook.com/business/products/ads

Twitter

General help center: https://support.twitter.com/
Updating your page’s banner (header image): https://support.twitter.com/articles/127871
Using hashtags: https://support.twitter.com/articles/49309
Paid advertising: https://ads.twitter.com/campaign/11fp35/new/campaign/objectivepicker

Instagram

General help center: https://www.google.com/search?q=instagram+general+help+center&oq=instagr…
You cannot share links with photos on instagram, but you can direct followers to see the sign-up or informational “link in bio”; Here’s how: https://help.instagram.com/362497417173378

LinkedIn

General help center: https://www.linkedin.com/help/linkedin?lang=en
Updating your page’s banner: https://www.linkedin.com/help/linkedin/answer/45902/troubleshooting-adding-a-banner-image-to-a-company-page-or-showcase-page?lang=en

Videos

Promotional Videos

This Program Overview video may be used to promote your own Keep Connected program on your website or your social media platforms, or be used during the first session.

The Developmental Relationships Video introduces the power of relationships in the lives of young people and can be used during the initial session or at another appropriate time.

Program Overview Video – (for Keep Connected program promotion)

Click to download

Developmental Relationships Video

Standard version (4:07)

Short version (2:47)

In Session Videos

These short videos can be used during your Keep Connected sessions to introduce attendees to the elements in each session.

Express Care (1:31)

Challenge Growth (1:56)

Provide Support (1:19)

Share Power (1:24)

Expand Possibilities (1:30)

The Keep Connected program is brought to you by Search Institute

Translations may not be accurate.

What is Keep Connected?

Healthy, strong family relationships are foundational to young people’s growth, learning, and well-being. These relationships build strong social and emotional strengths that kids use throughout their lives.

But great family relationships don’t just happen.
Keep Connected offers all kinds of families—and organizations that support them—ideas, activities, and experiences to help build strong family relationships. Our goal is to strengthen family relationships to help kids be and become their best selves.

Strengthen Your Family

Growing Up Responsibly

Understand Ages & Stages

Family Relationship Quiz

Media Library

Free Resources for Families & Programs

Contact Us

Privacy Policy

Terms of Service

Keep Connected Training Policy